10 March 2012

The market value of Messi grew 22 percent in just two months

The Argentine player, worth 115 million euros in January, has reached 140 million in the month of March.
"This is a phenomenon so distinct from other athletes that difficult to create a basis for comparison."


The market value of the Argentine forward Lionel Messi grew 22 percent in just two months, from 115 million in January to 140 million euros in March, according to estimates released today by the Brazilian Pluri consultant specializing in information from football market.

"I just spent two months since we made the last evaluation of Spanish Barcelona player and the amazing sequence of events led us to update it mandatory," the consultant said in a statement.

Instead of the value of the transfer or the termination clause, Pluri estimated market value of the players from their own software that takes into account specific criteria such as age fifteen, creativity, consistency, physical strength or ability titles won financial return for his club.

The consultant had conducted an assessment of Messi on 10 January this year to establish the most valuable players this year and ranked as the first in the world rankings, with a market value of 115 million euros.

Multi re-evaluated this week after recent and acclaimed presentations of three-time world player of the FIFA both in Barcelona, ​​including five goals he scored in a 7-1 win over Bayer Leverkusen in the Champions League , as with Argentina, including the three who scored in the friendly with Switzerland.

The new evaluation confirmed the Argentine forward 24 years as the world's most valuable player, now with a value of 140 million euros. Brazilian consultancy admitted having difficulties in assessing Messi "because this is a phenomenon as differentiated from the other athletes (current and recent past) that hinders the creation of a basis of comparison."

Such difficulties also respond to that, according Pluri, "certainly no club in the world has to finance its recruitment conditions." In the note, which justified the significant increase in market value of Messi in just two months, the consultant concluded that "only 24, Lionel Messi is located between the main players of all time although still has the major challenge to win a World Cup with Argentina. " (via MD)